Digital Media Agency of the Year.

An award from a civil society organization

We usually receive awards from industry juries, ad platforms or business organizations. This one has a special place for us because it came from a social solidarity association. In other words, it was given by an organization that looks not only at how we do our work but also at how that work touches the world around us.

What does it mean to be a digital media agency?

As a digital media agency, our job is to get brands' messages to the right person, at the right time and with the right budget. To do that, we plan search, social media, video, programmatic and mobile app channels together. Each channel has its own language and measurement method; our job is to bring them together around the brand's goal.

What we value most in this work is honesty. If a campaign isn't going well we say so openly, and we try to see together with the brand what every lira spent has turned into.

The social side of our work

The knowledge and experience we've gained in digital marketing are valuable not only for commercial brands but also for organizations working to benefit society. Helping organizations in the social impact space reach wider audiences and getting donation and volunteer appeals to the right people is one of the places where this knowledge pays off.

As a team, we see taking part in this kind of work as something that adds to the meaning of our own job.

A partnership built on measuring and sharing

With every organization we work with, whether a big brand or an association, we follow the same principle: first we clarify what we want to achieve, then we decide how we'll measure it. Throughout the campaign we share results openly, scale what works and change what doesn't. The size of the budget may vary, but this discipline doesn't. An award from an association shows that this approach also pays off on non-commercial projects.

Thank you

We thank the Mutluluğun Adresi Social Solidarity Association for this award. We share it with our team members who plan, manage and report on campaigns for brands every day. If you're looking for digital media support for a social impact project, get in touch.